ABOUT US
"I've been looking for this style of glasses for at least 3 years..."
This review came in a few years ago from Calvin, a customer from Illinois.
It resonated with me because it mirrors my own experience and motivation for creating RASA.
I was a fashion model and photographer for several years after I left George Mason University, where I was a sprinter.
After pivoting away from track & field, I hit rock bottom. I felt like there had to be more to life than the way I was living.
From the outside in, everything looked great, but I was dying inside. Little did I know that God was in the middle of my chaos preparing me for something great.
I fell in love with this style in 2020 and it bothered me that there weren't more unique, affordable, high-quality options on the market.
I also wanted to shop with a brand that was for the streets, by the streets, and had a face. So I decided to create it myself.
RASA is about more than shades-- it's about homage, culture, and the people that wear the shades.
I can't tell you how excited I get every time y'all share a photo wearing your frames, flossin' the elevation. It's a joy knowing the glasses fulfill their purpose: elevating you to your highest self. The you that's stylish, confident, and talks that talk.
One lens at a time. One frame. One flavor. One pair of glasses after another, I plan on designing new ones that take the essence to a different level. You wanna know the coolest part about that? It's a collaboration.
ra·sa/ˈräsə/
noun Sanskrit: essence, flavor, or sentiment
Grab something here and help me cook up the best flavors in eyewear on the planet.
- KJ
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THE STORY BEHIND THE MOTOWN
If you want to read more of the backstory and discover the inspiration behind the style, Click here.
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KJ ROSS
If you're interested in learning more about me, check out my Instagram page. Click here.